Inspired by Nature: Our Mission, Vision, & Values
Mission:
To provide high-quality, ethically sourced gems and fine jewels to customers seeking unique and sustainable jewelry pieces.
Vision:
We believe that every gem just like every person has a place and purpose on this earth; we aspire to bring positive change through gems and jewelry.
Core Values:
Community
- Human-Centered Approach: Understanding that gems connect people—emotionally, culturally, and globally.
- Supporting relationships and connection: Building a strong community by fostering partnerships with ethically focused miners, artisans, and customers alike.
- Empowerment: Uplifting the communities where gems are sourced with fair wages and positive social impact.
Transparency
- Honesty and Integrity: Safeguarding that every step of the process—from sourcing to selling—is clear, ethical, and trustworthy.
- Education: Providing customers with full details about gem origins, treatments, and processes.
- Ensuring that ethics do not end at sourcing but are translated into how we price as well.
Environmental Responsibility
- Sustainability: Prioritizing ethical and eco-friendly mining and sourcing practices to minimize environmental impact. I.E non mechanized and small footprint mining where possible.
- Conservation: Supporting efforts to protect natural habitats and reduce the ecological footprint of gem extraction.